Whether it’s for your business, blog or an eCommerce store, every page is important in your website, however, there are 5 must have pages for a website that are really necessary.
These pages tell your visitors about the purpose of your website as well as they tell about the legal obligation that you and your visitors have against each other.
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In case you have just been introduced to WordPress and wondering how to create pages on it? Here’s a quick tutorial:
How to add a page in WordPress?
Find the “Pages” button on the left-hand side of your WordPress dashboard and when you hover over it a dropdown with “All pages” and “Add new” will appear.
Just click the “Add new” button and the page customizer will appear. Now you’ll just have to start editing. Check out the image below for reference.
Now let’s have a look at the important pages you need to add including some additional pages that you might need.
Must have pages for a website
Now, let’s have a look at the must-have pages of a website that’s essential.
- Homepage or The Blog Page.
- About Page.
- Contact Page.
- Terms and Conditions page.
- Privacy Policy page.
1. Home/Blog Page
The first page would be the home page of your website. It’s the first page where your visitors will be led after they type your web address.
Now don’t get confused about Home and the blog page. The type of homepage you want to use depends on the purpose your website serves.
Most businesses and portfolio websites separate the home and the blog page. They use the home page to showcase their business goals, a brief statement etc.
In my case, I decided to go with a static home page. Here’s an image of my homepage for reference:
It’s like a sneak preview of a business or the service and expertise the website owner offer while keeping a different page for blogs.
And websites that are concentrated on blogs, news and information mostly use the blog archive page itself as their home page.
2. About page
The about page is where you tell your visitors what your website is about. It can be about the background or the vision of your company/blog.
It may also be about you if it’s a personal blog or your portfolio website. the other information that you can add might be about your team members and the history of your business.
3. Contact Page
Now without a contact page, your website won’t serve the purpose of your website’s goal in the first place. It’s important that this page contains a clear way of contacting your or your team.
The other benefit of a contact page is that it might be helpful in collecting e-mails if you intend to add e-mail marketing to your business.
You can provide an e-mail, a phone number if you are an eCommerce business and a form through which your visitors can send you a message.
There are plugins like Contact form 7 and WP Forms that can help you with embedding a contact form on your page if your website is in WordPress.
4. Terms and Conditions
It’s one of the legal pages that are essential for your website. It should state the terms and conditions on how your website visitors can use your website.
It contains statements like, the website is your property and the contents that you provide are only yours and you have the copyright over it. You should also be clear about not being responsible for the third party links on your website.
There are a lot of free tools that can help you generate a terms and conditions statement for your page on the internet.
Note: In case you need a terms and conditions policy for your website, find it here.
5. Privacy Policy
Just like the terms and conditions page, the privacy policy is a legal page but it discloses the way the user’s data is used on your website and how it can affect the privacy of your website visitors.
It should disclose how your website collects the data of your visitors through cookies and also about the third party embedments that might affect your visitor’s privacy,
For example. Links to external sites on your website, social sharing buttons, third party ads and affiliate links to monetize your website.
Just like the terms and conditions page, you can generate a privacy policy here.
All these pages are a necessary part of your website as it helps you to comply with the laws from different parts of the world, especially the terms and conditions and the privacy policy page.
Leaving apart the legal side, you would also want these pages to be integrated into your website so that you don’t violate the Google webmaster guidelines as well.
Bonus Pages
Now, there are some additional pages that might be a handful for your website. Having them on your website depends on the nature of your website and its purpose. Let’s have a look at them too.
6 Service/Product page
Selling products or offering services can be a great way to monetize your website and a special section dedicated to your service/product page might be an awesome option to attract more clients or customers to your offers.
7 Testimonials page
The testimonial page is a great way to showcase the review of your service and gain the trust of your visitors. You can set it up with a separate page showing the testimonials of your previous clients, customer satisfaction reviews etc.
Some websites add the testimonial section as a block directly on the home page itself instead of dedicating a full page to it.
8 Resource page
Adding some helpful resources to a page for your website visitors can be engaging and helpful for your visitors. It can be anything from important links to other sites that relates to your niche or some other kind of resource.
In my case, I have dedicated a resource section in my menu which leads to different resource pages on my website.
In case you want to check it out:
9 FAQ page
There might always be a question in your website visitor’s minds, and if you could understand most of the questions your product or service demands, an FAQ page can be a great help for your visitors.
10 Jobs/Career page
If you are open to job applications, a career page might make it easier for job aspirants to apply for your vacancy.
Conclusion
Well, there you have it – the must-have pages for any website including the bonus pages. While this isn’t an exhaustive list, it’s a great place to start and will help ensure that your website is well-rounded and effective.
Have you added any other pages that are not on my list? Let me know in the comments below! I’d love to know which ones and how you use them.
